Lesson 1 — Voice-of-Customer Mining

Your best copy is already written. Strangers wrote it in reviews and threads, and nobody has bothered to go get it.

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Scrape 500 or more reviews from two competitors with an Apify actor and export them to a spreadsheet.
Filter to three and four star reviews, where buyers name both the benefit and the objection in the same paragraph.
Force the model to return verbatim quotes only, because paraphrasing strips out the exact phrasing that makes copy convert.
Tag every quote as Pain, Dream, Objection, or Language, and keep that grid as the single source for all future copy.

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